Super Shooter 2

Project Type / Documentary, Video, Web

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The Super Shooter 2 hockey shot training system is unlike any other hockey trainer around, and to help inventor & president John Erickson demonstrate that to potential clients, we cut together this video showing the Shooter in action.

It’s a very visual product – and a photo brochure just wouldn’t do it justice. You could take ten minutes explaining the puck return system, or show them just ten seconds of video.

We optimized a version of the video to play on John’s iPad on client visits, and tagged and titled the video on YouTube so it shows up in searches related to hockey shot technique.

Client / Super Shooter 2

Project Date / June 2012

Project Role / Director/Creative

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